Market Area HVAC Sales Trainer

Job Title: Market Area HVAC Sales Trainer

Job Summary:
We are seeking an experienced and dynamic Market Area HVAC Sales Trainer to join our team. In this role, you will be responsible for training, developing, and supporting HVAC sales teams within a designated market area to achieve sales goals and improve performance. You will play a key role in driving product knowledge, sales techniques, and customer service skills that align with company goals and values.

Key Responsibilities:

1. Training Development & Delivery:

   • Develop and deliver engaging, high-quality training programs for HVAC sales teams.

   • Focus on product knowledge, sales strategies, customer engagement, and technical aspects of HVAC systems.

   • Tailor training content to meet the needs of different learning styles, including in-person, virtual, and self-paced formats.

2. Sales Coaching & Support:

   • Provide one-on-one and group coaching sessions to sales representatives to enhance their performance and close rates.

   • Monitor sales performance and provide ongoing feedback to individuals and teams.

   • Conduct field training, shadowing sales calls, and providing constructive feedback.

3. Market Area Support:

   • Understand the unique needs of the designated market area and adjust training content accordingly.

   • Collaborate with local sales leaders to identify key opportunities for growth and areas for improvement.

   • Support regional events, trade shows, and marketing efforts as needed.

4. Product Knowledge & Industry Trends:

   • Stay current with HVAC products, technologies, and industry trends.

   • Communicate updates and key product information to the sales teams in an accessible and effective manner.

5. Sales Strategy Alignment:

   • Align training initiatives with broader company sales strategies, goals, and key performance indicators (KPIs).

   • Support the implementation of new sales initiatives, tools, and technology.

6. Feedback & Reporting:

   • Collect feedback from sales teams to continuously improve training programs and content.

   • Track and report on training effectiveness and sales results, making recommendations for improvements.

Qualifications:

• Experience:

  • 3+ years of experience in HVAC sales or training, preferably in a managerial or supervisory role.

  • Proven success in meeting or exceeding sales targets in the HVAC industry.

• Skills:

  • Strong understanding of HVAC products, systems, and sales techniques.

  • Exceptional presentation, communication, and interpersonal skills.

  • Ability to motivate and inspire others to improve sales performance.

  • Proficient in Microsoft Office Suite and CRM tools (Salesforce, etc.).

• Education:

  • Bachelor’s degree in Business, Marketing, Engineering, or related field preferred.

  • Relevant industry certifications or training (NATE, HVAC Excellence) a plus.

• Other:

  • Ability to travel within the designated market area.

  • Strong organizational skills and the ability to manage multiple tasks simultaneously.

  • Comfortable working both independently and as part of a team.

Work Environment:
This role may require both in-office and field-based work, with occasional travel for training sessions and events within the designated market area. Flexibility in scheduling to accommodate training needs in various locations.